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Discovering the Scientist Within offers an utterly unique approach to the research methods course. Rather than taking students through statistical methods one at a time, the authors provide a series of realistic and engaging case studies with each design-focused chapter presenting a single study start to finish. View More

Discovering the Scientist Within

Activity: Fast Food Fun: Understanding Levels of Measurement

This resource introduces students to levels of measurement and highlights the increasing granularity when moving from categorical to quantitative data. This is an activity that can be done as a class or in groups.

Author: Karla M. Batres

Posted: Monday, November 13, 2017