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Discovering the Scientist Within offers an utterly unique approach to the research methods course. Rather than taking students through statistical methods one at a time, the authors provide a series of realistic and engaging case studies with each design-focused chapter presenting a single study start to finish. View More

Discovering the Scientist Within

Activity: Using Spongebob Squarepants to teach Observational/Archival Research and Coding of Behaviors

In this activity, students first brainstorm behaviors that might be present in a children’s TV show that could indicate aggression and cooperation. Next, they watch an episode of Spongebob