Self-Report

Article: Self-Report Vs. Behavioral Logs in the Measurement of Digital Media Use

04. Psychologist’s Toolbox: Sampling, Measurement, Reliability, & Validity, 07. Correlational/Survey Research, Research Methods / , , /

A meta-analysis looking at the correlation (or lack thereof) of self-report measures of media use and measures that track actual behavior. This would be useful to add to a discussion of types of measurement (contrasting the strengths and weaknesses of self-report and behavioral measures. Parry, D.A., Davidson, B.I., Sewall, C.J.R. et al. (2021). A systematic review and […]

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Article: Misunderstandings about Short Scales and Ways to Address Them

04. Psychologist’s Toolbox: Sampling, Measurement, Reliability, & Validity, 07. Correlational/Survey Research, Research Methods / , , /

Measures that use fewer than 10 items are considered “short” and pose some challenges, including concerns about validity. This special issue addresses several misconceptions about these scales and offers ways to counteract potential problems. Ziegler, M., Kemper, C. J., & Kruyen, P. (2014). Short scales – Five misunderstandings and ways to overcome them [Editorial]. Journal of

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Exemplar Study: Can Using Obscenities Make You More Persuasive? (Multigroup Design)

09. Multigroup Design, 11. One-Way Analysis of Variance (ANOVA), Research Methods / , , , , , , , /

This multigroup experiment examined the use of an obscenity on thepersuasiveness of a pro-attitudinal message and on perceptions of thecommunicator. Participants watched one of three versions of a video inwhich the speaker advocated lowering tuition at another university. In thefirst version, the speaker used the word “damn” at the beginning of themessage. In the second

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Lecture Slides: Measuring Dependent Variables

04. Psychologist’s Toolbox: Sampling, Measurement, Reliability, & Validity, Research Methods / , , , , , , , /

This  lecture introduces students to several different ways of measuring   behavior as the dependent variable.  Several types of behavioral measures are shown, including: behavioral trace, behavioral observation, and behavioral choice. The goal of this lecture is to get students to see other types of measuring DVs, aside from self-report. This starts with a quick overview

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