05. Qualitative Research

Activity: Using SpongeBob Squarepants to Teach Observational/Archival Research and Coding of Behaviors

In this activity, students first brainstorm behaviors that might be present in a children’s TV show that could indicate aggression and cooperation. Next, they watch an episode of Spongebob Squarepants, coding specific behaviors for aggression and cooperation. They comment on the process of recording the behaviors, and whether they would recommend the show to parents. […]

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Article: Benefits of Mixed Methods (or Why You Should Include Qualitative Methods in Your Research)

This article “The Benefits of a Bigger Toolbox: Mixed Methods in Psychological Research“from the Psi Chi Journal of Psychological Research was written by Debi Brannan Western Oregon University and advocates for integrating quantitative methods with qualitative methods. The article describes: What Are Mixed Methods? Benefits and Challenges of Mixed Methodology, Data Collection Strategies, and the

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Video: Frequencies and Descriptive Statistics (SPSS for Beginners)

Video (14:01) from Research by Design and Dr. Todd Daniel, described as follows, “Having learned how to create a variable, you are ready to begin entering data. Dr. Daniel begins with descriptive statistics (numbers that describe our data) and shows you how to do some basic data cleaning and data exploration with the Frequencies command

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Video: Computing Central Tendency and Variability in JASP

Concise video (9:50) from Research by Design in which, “We walk through the steps to identify three measures of central tendency (mean, median, and mode) using JASP. This is an excellent introduction to JASP software and some of the functions that we will use throughout the introductory statistics course.” (7:41) “We will learn how to

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Design & Data: How Do You Know If You Are Truly Helping? (Program Evaluation)

Key Topics and Links to Files Data Analysis Guide Applying Your Skills in the Real World: How Do You Know If You Are Truly Helping? Analyses Included: Single Sample t-test; t-test for Independent Means; Creating a Mean; Descriptive Statistics (Central Tendency)   Dataset Syntax Output BONUS – STUDY 1: How Can We Reduce Underage Drinking?

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Activity: The Alien Ethnographer

This activity provides students with the opportunity to develop a better understanding of the role that qualitative research, more specifically ethnographic field research, has when studying human behavior. This activity is best assigned as a small project which students can work on either individually or in small groups. Having students conducting this activity in small

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