Experiment

Exemplar Study: Do Graphic Warnings Make Cigarettes Less Cool? (Mixed Design)

This study examined the effectiveness of graphic warnings (i.e., pictures) for reducing the appeal of tobacco products. In the study, researchers exposed smokers and nonsmokers to combinations of large versus small warning labels and the inclusion versus omission of graphic pictures on three types of tobacco products. For the within-subjects component, each participant saw advertisements …

Exemplar Study: Do Graphic Warnings Make Cigarettes Less Cool? (Mixed Design) Read More »

Exemplar Study: Does Cuteness Make Us Careful? (Mixed Design)

This article examined how the perception of cuteness influences behavioral carefulness, enhancing people’s ability to care for infants. While researchers took physiological measures of heart activity and skin conductance, they exposed participants to a slide show of pictures of either infant animals (kittens and puppies) previously judged as very cute or adult animals (cats and …

Exemplar Study: Does Cuteness Make Us Careful? (Mixed Design) Read More »

Exemplar Study: Texting to Ostracize (Factorial Design)

This study sought to determine if a woman’s appearance influences perceptions of her ability to perform a job. Undergraduates rated photographs of women as part of a 2 (Career: office assistant vs. CEO ) X 2 (Appearance: professional attire vs. sexual attire) design. Participants rated photos along several dimensions such as grade point average, organizational …

Exemplar Study: Texting to Ostracize (Factorial Design) Read More »

Exemplar Study: How Does Attire Influence Perceptions of Women in the Workplace? (Factorial Design)

This study sought to determine if a woman’s appearance influences perceptions of her ability to perform a job. Undergraduates rated photographs of women as part of a 2 (Career: office assistant vs. CEO ) X 2 (Appearance: professional attire vs. sexual attire) design. Participants rated photos along several dimensions such as grade point average, organizational …

Exemplar Study: How Does Attire Influence Perceptions of Women in the Workplace? (Factorial Design) Read More »

Exemplar Study: Must Be Love on the Brain (Within-Subjects/Repeated-Measures Design)

This research focused on the brain functioning of people in love. Participants who rated themselves as being intensely in love, viewed a photo of their beloved, did a distracter task, and then viewed a photo of a neutral acquaintance while researchers took functional magnetic resonance imagery (fMRI). Each participant repeated the procedure six times. When …

Exemplar Study: Must Be Love on the Brain (Within-Subjects/Repeated-Measures Design) Read More »

Exemplar Study: Can Using Obscenities Make You More Persuasive? (Multigroup Design)

This multigroup experiment examined the use of an obscenity on thepersuasiveness of a pro-attitudinal message and on perceptions of thecommunicator. Participants watched one of three versions of a video inwhich the speaker advocated lowering tuition at another university. In thefirst version, the speaker used the word “damn” at the beginning of themessage. In the second …

Exemplar Study: Can Using Obscenities Make You More Persuasive? (Multigroup Design) Read More »

Exemplar Study: Social Exclusion and Prosocial Behavior (Multigroup Design)

This article indicated that being excluded from social groups leads todecreases in prosocial behavior. Participants received either no feedback on apersonality measure or one of three types of false feedback that indicated afuture full of rewarding relationships, loneliness, or unfortunate accidents.Participants receiving the social exclusion feedback were unwilling tovolunteer for further lab experiments and, after …

Exemplar Study: Social Exclusion and Prosocial Behavior (Multigroup Design) Read More »

Exemplar Study: Tipping in Restaurants (Two-group Design/Simple Experiment)

To evaluate the effect that a helpful message from a server might have on restaurant tips, the server either wrote a message about an upcoming dinner special on the back of the dining check or left it blank. Dining parties who received a check with the helpful message tipped a higher percentage of the final …

Exemplar Study: Tipping in Restaurants (Two-group Design/Simple Experiment) Read More »

Practice: Calculating the t-test for Independent Samples/Means (Temperature and Mood)

Instructors should assign this problem (about how temperature impacts mood) to students as in-class practice or homework after students have learned how to calculate a t-test for independent means and test for significance. The activity leads students through determining the type of statistical analysis to use, the hypotheses, calculating the t-ratio and effect size (if …

Practice: Calculating the t-test for Independent Samples/Means (Temperature and Mood) Read More »

Practice: Calculating the t-test for Independent Samples/Means (Research Methods and GPA)

Instructors should assign this problem (about how taking research methods impacts GPA) to students as in-class practice or homework after students have learned how to calculate a t-test for independent means and test for significance. The activity leads students through determining the type of statistical analysis to use, the hypotheses, calculating the t-ratio and effect …

Practice: Calculating the t-test for Independent Samples/Means (Research Methods and GPA) Read More »

Practice: Calculating the t-test for Paired-Samples/Dependent Means (Drugs and Learning)

Instructors should assign this problem (about drugs and learning) to students as in-class practice or homework after students have learned how to calculate a t-test for dependent means and test for significance. The activity leads students through determining the type of statistical analysis to use, the hypotheses, calculating the t-ratio and effect size (if appropriate), …

Practice: Calculating the t-test for Paired-Samples/Dependent Means (Drugs and Learning) Read More »

Lecture Slides: Measuring Dependent Variables

This  lecture introduces students to several different ways of measuring   behavior as the dependent variable.  Several types of behavioral measures are shown, including: behavioral trace, behavioral observation, and behavioral choice. The goal of this lecture is to get students to see other types of measuring DVs, aside from self-report. This starts with a quick overview …

Lecture Slides: Measuring Dependent Variables Read More »

Lecture Slides: Manipulating Independent Variables

This  lecture introduces students to several different ways of manipulating independent variables. Some techniques covered include: mock Facebook profiles, priming, having participants count money, and viewing cute pictures. The goal of this lecture is to get students to see a variety of ways that researchers can manipulate IVs. Each example provides the citation for the …

Lecture Slides: Manipulating Independent Variables Read More »

Lecture Slides: Pie Taste Test (MultiGroup / Repeated-Measures Design Demonstration)

In this demonstration/activity (with PowerPoint slides) four student volunteers have the opportunity to provide taste ratings for several types of pie.  Instructors would need to provide plates, napkins, utensils, and the 4 types of pie. Type of pie can obviously vary, but students seem to be more engaged when there is an obvious “cheap” kind …

Lecture Slides: Pie Taste Test (MultiGroup / Repeated-Measures Design Demonstration) Read More »

Lecture Slides: Arousal and Attraction (Two-Group Design Demonstration)

In this demonstration/activity (with PowerPoint slides) students are randomly assigned to a high or low arousal group based on the last digit of their social security number. Those in high arousal condition believe they will give a short speech on a randomly selected topic. Those in low arousal condition believe they will merely listen a …

Lecture Slides: Arousal and Attraction (Two-Group Design Demonstration) Read More »

Practice: Calculating the t-test for Paired-Samples/Dependent Means (Thinking Logically Over Time)

Instructors should assign this problem (about graduate programs training students to think logically) to students as in-class practice or homework after students have learned how to calculate a t-test for dependent means and test for significance. The activity leads students through determining the type of statistical analysis to use, the hypotheses, calculating the t-ratio and …

Practice: Calculating the t-test for Paired-Samples/Dependent Means (Thinking Logically Over Time) Read More »

Lecture Slides: Something You Will Like (Multigroup Design Demonstration)

In this demonstration/activity (with PowerPoint slides) students are randomly assigned to one of three groups. Those in Group 1 are the picture only condition and simply view the pictures. Those in Group 2 eat cookies while looking at the pictures. Those in Group 3 eat candy while looking at the pictures. The Instructor would need …

Lecture Slides: Something You Will Like (Multigroup Design Demonstration) Read More »