Between-Subjects

Exemplar Study: Tipping in Restaurants (Two-group Design/Simple Experiment)

To evaluate the effect that a helpful message from a server might have on restaurant tips, the server either wrote a message about an upcoming dinner special on the back of the dining check or left it blank. Dining parties who received a check with the helpful message tipped a higher percentage of the final […]

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Lecture Slides: Something You Will Like (Multigroup Design Demonstration)

In this demonstration/activity (with PowerPoint slides) students are randomly assigned to one of three groups. Those in Group 1 are the picture only condition and simply view the pictures. Those in Group 2 eat cookies while looking at the pictures. Those in Group 3 eat candy while looking at the pictures. The Instructor would need

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