To evaluate the effect that a helpful message from a server might have on restaurant tips, the server either wrote a message about an upcoming dinner special on the back of the dining check or left it blank. Dining parties who received a check with the helpful message tipped a higher percentage of the final […]
Exemplar Study: Tipping in Restaurants (Two-group Design/Simple Experiment) Read More »
In this demonstration/activity (with PowerPoint slides) four student volunteers have the opportunity to provide taste ratings for several types of pie. Instructors would need to provide plates, napkins, utensils, and the 4 types of pie. Type of pie can obviously vary, but students seem to be more engaged when there is an obvious “cheap” kind
Lecture Slides: Pie Taste Test (MultiGroup / Repeated-Measures Design Demonstration) Read More »
In this demonstration/activity (with PowerPoint slides) eight student volunteers have the opportunity to provide taste ratings for soda. Instructors would need to provide cups and soda (usually a 16 oz bottle of each type of soda is enough). Type of soda can vary, but students seem to like the Pepsi vs. Coke dynamic. Another fun
Lecture Slides: The Pepsi Challenge (Factorial Design Demonstration) Read More »
In this demonstration/activity (with PowerPoint slides) students are randomly assigned to a high or low arousal group based on the last digit of their social security number. Those in high arousal condition believe they will give a short speech on a randomly selected topic. Those in low arousal condition believe they will merely listen a
Lecture Slides: Arousal and Attraction (Two-Group Design Demonstration) Read More »
In this demonstration/activity (with PowerPoint slides) students are randomly assigned to one of three groups. Those in Group 1 are the picture only condition and simply view the pictures. Those in Group 2 eat cookies while looking at the pictures. Those in Group 3 eat candy while looking at the pictures. The Instructor would need
Lecture Slides: Something You Will Like (Multigroup Design Demonstration) Read More »
